By B3 Canada Media Team
We're thrilled that our CEO & Co-Founder Josephine Yam was featured in the Edmonton Journal's Business Section / Capital Ideas! She was asked: What is the best way to test a business idea? Here's what Josephine shared:
“Experiment by creating quick and dirty prototypes of your product and rapidly getting them into the hands of your target customers. You can test ‘prototype A’ with specific features to one set of customers. Simultaneously test ‘prototype B’ with different features to another set. By experimenting, you will learn which features your customers love and which they don’t care about. Getting more accurate data of your customer needs is better than merely asking hypothetical ‘what if’ questions."
By B3 Canada Media Team
We're so happy and honoured to have our COO and Co-Founder Angelo Narciso featured by Capital Ideas and the Edmonton Journal in their Financial Post Section. Capital Ideas members were asked about their favourite low budget marketing tool. Here’s what Angelo shared:
“Establish an employer-supported volunteer program. It encourages both employees and their employer to get involved with nonprofits in the community where they live, work and thrive. It increases employee attraction, retention and engagement. It makes the business genuinely socially responsible. And it builds the brand and reputation of the business. The investment is minimal given the wide range of benefits to all involved and has a lasting, positive impact for society.”
Alberta's Promise operates within the Government of Alberta’s Department of Human Services. With over 1,800 business, nonprofit and community partners, they help businesses connect with non-profits across Alberta to make meaningful contributions that benefit children and youth ages 0 to 24.
CanadaHelps is a nonprofit serving Canadian charities and donors. They increase charitable giving across Canada by making it easier to donate and fundraise online. Because CanadHelps is a charity, their fees are a fraction of for-profit alternatives, making donation dollars go further.
The Edmonton Chamber of Voluntary Organizations is a member-based nonprofit organization founded in 2002 in Edmonton, AB. They serve the nonprofit and charitable organizations in the Alberta Capital Region.
The Ontario Nonprofit Network (ONN) is the provincial network for the approximately 55,000 nonprofit organizations across Ontario. As a 7,000-strong provincial network, with a volunteer base of 300 sector leaders, ONN brings the diverse voices of the sector to government, funders and business to create and influence systemic change.
For over 62 years, Propellus has been supporting volunteers and volunteerism within the communities of Calgary. It strongly believes that volunteering is essential to creating and sustaining healthy, supportive and connected communities.
The Sustainability Network is a national organization that works with environmental nonprofits to make them more effective and efficient. Their mission is to enrich environmental leaders and nonprofit organizations so that they can help us all achieve sustainability.
Founded in 1943, Vantage Point delivers learning opportunities focused on governance, leadership, planning and people engagement for new and seasoned sector leaders, board directors and managers, aimed at advancing not-for-profit leadership.
Women Get On Board is a leading member-based company that connects, promotes and empowers women to corporate boards. They do this through an engaged community of women and men in Canada committed to advancing gender diversity in the boardroom.